We have long battled against big water brands to raise our profile. Now we are working closely with another big brand to do just that.
We’re proud to announce that One Water has become the exclusive bottled water sold in Starbucks stores in the UK. Starbucks joins our existing band of loyal stockists, providing us with a nationwide presence on the high street, raising awareness of what we do and giving a substantial boost to donation.
As with all of our water sales, 100% of profit will fund water projects in the worlds harshest regions. Thanks everyone, for your continued support.
The stores will sell One’s newly designed bottles, featuring One’s butterfly logo and a new description of the ‘Butterfly Effect’ on their labels. It describes One’s very own butterfly effect – their profit from the sale of One drinks funds life changing projects in some of the world’s harshest regions. To date One has raised a mighty £8 million for these causes.
Ian Cranna, VP Marketing and Category at Starbucks said, “At Starbucks we are committed to helping communities, both at a local and international level, and so we are delighted to announce our partnership with One Water today, providing an opportunity for us and our customers in the UK to help fund essential water projects in Africa.”